Girls Friendly Society

Increasing subscribers by 35%

Girls Friendly Society have been providing opportunities for girls and young women to develop their self-esteem, confidence, emotional and resilience since 1875.

Challenge

In order to grow awareness, improve signups and generate even more impact, Girls Friendly Society need a highly advanced portal, documentation system and website to promote their offering and programmes to each of their audiences.

Action

TMH Media created a highly functional, responsive website with an activities portal built in. Programmes, activity finder, volunteer section, news, donations and subscriptions were all now core functions provided by the website. Registrations for each different segment of user (volunteer, participants) was implemented to enable a strict, rigid screening process to follow guidelines.

Results

The website was a huge sucess and the client was very happy.

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35% Increase in subscribers

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22% Decrease in bounce rate

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82% decrease in acquisition cost